At Google’s annual conference for marketers, some notable trends emerged that we’re keeping a close eye on for you. At the forefront – one campaign with multiple channels, which for the apartment industry is a [...]
It used to be when we noticed someone talking to themselves, we’d point to ourselves and ask, “I’m sorry, what? Are you talking to me?” Nowadays, it’s highly likely the person is actually using voice [...]
Earlier today, the Social Media giant Facebook was served a lawsuit from the Department of Housing and Urban Development for allegedly discriminating against certain groups of people; by way of allowing companies to serve housing [...]
Remember, sharing is caring; especially when it comes to searching, ranking, and above all, crawling. Though these sound like steps in an obstacle course, it’s actually the tasks of the all-mighty Googlebot. Before we bow [...]
Since the internet is at the forefront of communication, a new set of American With Disabilities Act (ADA) compliance standards were adopted to serve people with disabilities seeking housing on websites or mobile apps. Developed [...]
Well, here we are at the end of 2018 folks! And what a year it was for Social Media. Some of you got hacked on Facebook, while others are noticing a sudden drop in your [...]
What is Google’s Q&A When you are looking up a place in Google, you’ve might have noticed there is a Q&A section underneath all the general business information in the knowledge panel. The Q&A is [...]
Remember about seven years ago, when one or two of your friends said to join them on Google+, but none of us did it? We were consumed with other social media platforms and still realizing [...]
Not that popularity is everything, but when it comes to targeted digital marketing for property management, you probably want to be at the cool table. As a Google Premier Partner, we are sitting at Google’s [...]
In our grandparent’s day, reputation management was a little more personal than it is today. If patrons didn’t like how a business was performing, they could usually track down the owner fairly easily and tell [...]
