The Future of Apartment Marketing: Google’s Generative Search Experience and Bard’s AI

The apartment marketing sector is undergoing significant transformations in an ever-evolving technological landscape. At the center of this change is Google’s generative search experience, and with the recent beta release of Bard’s AI, we’re poised to witness even more dynamic shifts. So, how can the multifamily industry harness these advancements to their benefit? The Dawn […]
A Deeper Look at Google Ads

Imagine, you just typed “one-bedroom apartment near me” into Google and clicked search. When the results pop up on Google, you are sure to pay attention to the websites towards the top of your screen. We get it, the less scrolling you have to do to get answers, the more likely you are to utilize […]