ILS vs PPC
In the ever-changing (and ever-growing) world of digital marketing, there are always new offers flooding the web, promising to successfully lease out your apartment community. And, while some of these new forms of marketing might succeed in one way or another, you are probably wondering which one is best for your apartment community. A multi-family […]
Apartment SEO is a Finalist in the Best Places to Work Multifamily®
It is our most sincere pleasure to announce that Apartment SEO is a finalist in the 2019 Best Places to Work Multifamily®. Our national ranking will be released during the Multifamily Leadership Innovation Summit on November 20th, 2019. We invite you to come celebrate with us November 20-21, 2019 in Scottsdale, Arizona! For more information […]
How Does Fair Housing Affect Your Marketing?
Whether you are a property management tycoon or simply looking to lease out your home, fair housing is an important aspect to consider during your marketing campaign. As you begin to promote your property, you may hear the term “fair-housing” being thrown around; but, do you completely understand the extent to which it affects you? […]
How to Sit at the Cool Table with Google
Not that popularity is everything, but when it comes to targeted digital marketing for property management, you probably want to be at the cool table. As a Google Premier Partner, we are sitting at Google’s Cool Table. We’re excited about that because it helps us launch digital marketing campaigns that are on trend and on […]
Technology Merger Improves SEO and Google Adwords PPC
We recently collaborated with MapVida, a predictive analytics and business intelligence software company to help improve our SEO and Google Adwords PPC services. Our team has been able to utilize MapVida’s neighborhood data to improve our clients’ SEO and PPC campaign performance. After several months of intelligence testing and translating data into geo-location strategies, the […]
The Importance of Instagram for Apartment Marketing
Every year, a new wave of young renters are entering the market to search for an apartment. With so many of them searching and so much competition everywhere, how do you possibly gain visibility and effectively market your awesome apartment to such a key demographic? Instagram. It has become the largest growing social platform that […]