With an industry leader like ApartmentSEO® handling your online presence, you may be sitting back, watching the magic happen, and wondering how you can do your part to help your community thrive. Well, there are many great ways to help us help you. Keep reading to find out more.
Encourage Engagement on Social Media
If you have a social media package with us, you know that we post regularly on your behalf and engage with the residents who comment or share. However, we are not there on-site with you, which means we only have the resources available at hand. You are on-site and can encourage your residents to share photos that they take or take them yourself. Whenever you host events, be sure to take plenty of pictures to send to us or to share on your end. You can also encourage your residents to tag the community’s page in any images they share on their platforms.
Resolve Problems Before a Review Gets Written
If you utilize our reputation management services, you know that we are the experts at responding to both positive and negative reviews! Once we see the situation that occurred and what was done to resolve it, we comment back and assure the writer that their voice was heard and the issue was resolved. However, there are times when specific issues didn’t need to get to the point of being written about. If you can prevent a negative review from being written, absolutely do it. Regardless of the threat of a review, you should always do everything you can to help residents stay happy.
Keep Us Updated
When it comes to marketing your community, we are running with the information provided directly to us. Should anything change, such as the name of the property, the management company, etc., be sure to let us know as quickly as possible. Although we like to check in with our clients frequently, it is essential to keep us in the loop too. This also goes for changes in specials, pricing, budget, etc. At the end of the day, we are working together to get you the results you want, so let’s both do our due diligence to ensure that we succeed.
So, while we work on your SEO and marketing strategy, be sure to help us help you. We are all in this together and the more we work together, the more positive results we are sure to see. Have any additional ways to help your preferred marketing team? Let us know in the comments below.